Search Engine Optimization: Free Tools

What is search engine optimization? Can I do SEO for my business or startup and still get the desired results? Isn’t SEO only meant for established names in the business? How can I seamlessly carry out SEO without having to lose sleep over its cost and competencies? This and many more are the mind-bugging questions […]

Influencer Marketing Strategies for Brands

In a time when the internet and social media is so distracted by memes, comedy skits and “gist” how do you meet your target audience or consumers/customers through Digital marketing? How do you identify and meet your target market through digital marketing? How do you push your brand to people and expect the demand for […]

Email Marketing for Beginners

Ever wondered how email marketing became so effective? According to research and studies, the best way to sell a particular product or service is by connecting passionately with your customers after building a level of trust and repute. What better way to do this than utilizing effective marketing strategies aimed at telling your brand story, […]

Interactive Content For Marketing Success

Interactive content encourages the investment of time, allowing you to reward your audience with hyper-relevant results. In this article, I’m sharing the benefits of using interactive content in your strategy, along with the five ways you can get started.

Content Strategy: How To Maximize It

Anyone who wants to be at the top of the SERPs needs to provide their users with high quality content. The best way to do this is with an effective content strategy for your website.

Content Marketing: 12 tools for every marketer

For effective content marketing, you need more than just informative text, attractive images or entertaining videos. In this article, we introduce practical tools that you can use for researching ideas, creating content, and analyzing your success.

Content Audit: Step-by-Step Guide For Conducting It

A content audit is also the basis for your content strategy, which sets out the long term content goals you are aiming for. By carrying out a content audit in regular intervals, you can assess whether these goals have been achieved.

Content Marketing Strategy: Beginners Guide

Having great and relevant content is one of the best ways of creating and improving your online presence. In this article, I will explain how you can develop and implement a perfect content marketing strategy in seven steps, accompanying you from setting goals to measuring the success of your content marketing. Why is content marketing […]

Bounce Rate Reduction: Success Factors

High bounce rates will make any website operator unhappy – but what can you do about it? In this article, we will show you 7 ways to reduce your bounce rate. The bounce rate of a website shows you what percentage of users leave your website after visiting an individual page. The bounce rate of your website is the […]

Image Compression Tools: Beginners Guide

Images are one of the biggest culprits of slow loading teams for websites, which have a negative effect on user experience. To ensure better loading times and better usability, make sure your image files are reduced in size. Images make up a pretty big portion of your website. The format and size of images on […]